CG AIRPORT

RANCHERS

Ranchers: A Wild West Themed Immersive Experience

We have been designing for Ranchers, a western themed fast-food chain, since its inception. We have helped the brand achieve its goal of offering its customers a unique and immersive experience.
Over the 7 years and 7+ branches, we have ensured that each new branch evolves in its design and aesthetic. This way, we have adapted to the changing needs and preferences of consumers while maintaining the brand’s uniqueness. This has strengthened its brand identity and created its own market niche.

We use the brand’s vibrant color scheme and old Western aesthetic to create eye-catching designs that enhance a location’s personality and relevance.
The interior emphasizes the western aesthetic, using a dark and rustic color and material palette. Feature walls are designed to catch users’ attention, stimulate their senses, and improve their dining experience.

PROJECT Frames

CLIENT

RANCHERS CAFE

Impact

Our services have helped Ranchers become a successful and loyal brand with a competitive edge in the fast-food market. The designs have attracted and retained customers who enjoy its unique and immersive experience, enhancing its dining experience. It has helped the brand to differentiate itself from its competitors and build a loyal customer base. This has supported the brand’s growth and expansion over the years, establishing its name in the industry.

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